Page 9 - GBGH Foundation Newsletter - Summer 2021
P. 9

Our Strategic Pillars









                                                 INVITE


                                                 We create and embrace opportunities to connect with and engage our
                                                 diverse communities through outstanding communication, strategic
                                                 partnerships, and continuous innovation.
                                                 WE WILL
                                                  • Create inspirational marketing and   • Strengthen community-based
                                                   advertising material that highlights   partnerships to ensure mutually
                                                   the importance of community      beneficial relationships, resulting in
                                                   support for the future of Georgian   increased support and higher profile
                                                   Bay General Hospital             for both the Hospital and Foundation
                                                  • Leverage technology to expand   • Grow our volunteer and donor
                                                   reach, engage the broader        base to be more reflective of the
                                                   community, and acquire new       changing demographics of our
                                                   donors                           diverse community
                                                  • Build a broad base of donors   • Empower the community to be part
                                                   who drive our strategic priorities   of our collective vision
                                                   and understand the value of
                                                   philanthropic gifts
                                                 INSPIRE


                                                 We lead and nurture an inclusive culture of giving in our community
                                                 to support exceptional care and clinical excellence at Georgian Bay
                                                 General Hospital.
                                                 WE WILL
                                                  • Communicate the vital role     • Deepen personalization of donor
                                                   of philanthropy in support of    engagement, stewardship, and
                                                   exceptional care delivery by     communication
                                                   demonstrating impact and
                                                                                   • Create meaningful interactions that
                                                   sharing results
                                                                                    donors value at all giving levels
                                                  • Build and enhance meaningful
                                                                                   • Secure transformational gifts for
                                                   partnerships with physicians,
                                                                                    Georgian Bay General Hospital
                                                   clinicians and staff to engage
                                                   with the Foundation and with    • Strive to be the first in the hearts and
                                                   our supporters                   minds of the communities we serve
                                                  • Provide opportunities and
                                                   pathways for purposeful volunteer
                                                   engagement
                                                 INVEST


                                                 We ensure a thriving and sustainable future for Georgian Bay General
                                                 Hospital for the next generation of patients in our community.
                                                 WE WILL
                                                  • Build an exceptional team       of philanthropy for patients and
                                                   of talented and dedicated        families today and for years to
                                                   professionals with a diverse     come
                                                   mix of expertise, experience
                                                   and perspectives                • Continue to innovate and invest
                                                                                    in infrastructure, technology,
                                                  • Continue to foster alignment and   professional development and
                                                   collaboration with Georgian Bay   processes to optimize effectiveness
                                                   General Hospital
                                                                                   • Cultivate feelings of positivity and
                                                  • Create and promote a bequest    goodwill towards the work of the
                                                   program for our legacy donors    hospital
                                                   that demonstrates the power
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