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Community Generosity Fuels Lab Equipment Upgrades Through Kickstart Your Heart

Georgian Bay General Hospital (GBGH) Foundation is celebrating the success of its 6th annual Kickstart Your Heart campaign, which raised $151,299 in support of critical laboratory equipment at GBGH. The two‑week campaign ran from February 1–20, 2026, rallying donors and local businesses across North Simcoe. 

 

This year’s success was amplified by the generosity of three matching gift donors – Conrad & Donna Huber, Steve & Brenda, and Doug Lamon – whose leadership inspired the community to give and helped maximize the impact of every donation. 

“The Kickstart Your Heart campaign was first inspired by local philanthropists Conrad and Donna Huber in 2021,” says Robyn Kaczanowski, community giving officer, GBGH Foundation. “Their love for each other and for this community brought the idea to life, and six years later, it continues to bring people together around a shared goal — supporting excellent care close to home.” 

Funds raised through the 2026 campaign are being invested into GBGH’s Laboratory, helping to fund essential equipment across the lab, including a new laboratory refrigerator and freezer, as well as a urinalysis analyzer used to process patient samples. These upgrades support the lab’s ability to handle high testing volumes efficiently and safely. 

“We were very excited to be part of the Kickstart Your Heart campaign, bringing awareness to the lab, as we’re often a hiddenaway department that no one sees,” says Jen Stewart, senior medical laboratory technologist at GBGH. “We’re an integral part of the hospital care team, and we’re so grateful to receive support through initiatives like this.” 

The campaign once again received strong support from local media partners Pure Country 106 and Bounce Radio 104.1, who promoted Kickstart Your Heart onair and online. As part of the campaign, the stations hosted a Heart Balloon Selfie Contest, encouraging community members to visit and support participating businesses. 

This year, 18 local business partners took part, collectively raising an additional $7,561 for the campaign through creative promotions and communitydriven fundraising. 

“Our business and media partners play such an important role in the success of Kickstart Your Heart,” says Robyn Blanchet, key relationships officer, GBGH Foundation. “Their enthusiasm and creativity help turn a fundraising campaign into a community celebration.” 

Now in its sixth year, Kickstart Your Heart continues to demonstrate the power of community giving — ensuring GBGH’s healthcare teams have the tools they need to deliver timely, highquality care for patients today and into the future.

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Jeff Holloway, Director

Jeff works at RBC Dominion Securities in Midland and joined RBC Wealth Management in 2014. In his current role, Jeff provides wealth management solutions to business owners, executives, professionals, and retirees.

Prior to working at RBC, Jeff was a partner at a leadership consulting firm and was a vice president at a Fortune 500 consulting company. After qualifying as a Chartered Accountant (CPA, CA) while working for a multinational audit, tax, and consulting firm, he was the Controller at the National Hockey League Players’ Association.

Jeff was born in Kitchener-Waterloo and spent most of his childhood living in Owen Sound.  He moved to the Midland area full-time in 2019. He graduated from the University of Waterloo with an Honors degree in Mathematics (Computer Science). Jeff also holds the Certified Financial Planner (CFP) designation and the Chartered Investment Manager (CIM) designation.

Jeff is very supportive of many worthwhile causes in our local community. Currently, he is the Treasurer for the Quest Art School and Gallery in Midland.