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Legacy Giving



For Franklin & Muriel Edwards, the incredible care they received at Georgian Bay General Hospital (GBGH) became an integral part of their legacy. The team at GBGH consistently went above and beyond to make them feel comfortable, and they were treated with kindness, compassion and dignity during every stay. They chose to give back to the hospital on many occasions throughout their lives to honour loved ones, and to support the outstanding nurses and staff.

When Muriel was a patient at GBGH in 2017, they made the decision to take their continued connection with the hospital a step further. They included GBGH in their respective wills.

This quiet, kind generosity permeated throughout their lives. They always had a deep sense of community, and believed strongly in doing the right thing.

“Uncle Franklin & Aunt Muriel never sought out any kind of recognition,” shares Robert Edwards, Franklin & Muriel’s nephew. “They would buy dozens of frozen chickens for the Salvation Army. No recognition, no receipts. Just purely out of the kindness of their hearts. They truly believed in helping people who needed help.”

When Franklin & Muriel needed help themselves, they found it at GBGH, in the hands of many caring and compassionate team members. For over 35 years, the Edwards family had a Sunday morning coffee club where family members and a few friends would discuss world events and community happenings. While Franklin was a patient at GBGH, the care team made it possible for this special tradition to continue in the hospital.

Giving back to the hospital, especially through a Legacy Gift, gave Franklin & Muriel the opportunity for their story of kindness and generosity to live on. The GBGH Foundation is honoured to have the opportunity to celebrate and recognize Franklin & Muriel Edwards for their lifetime of caring and impact through this story, and on the Foundation’s Donor Wall in the hospital’s main lobby.

Thank you Franklin & Muriel for your love of humanity and for the impact of your generosity on our community.

For more information on Legacy Giving, or about the Foundation’s Donor Wall, please contact Victoria Evans, Sr. Key Relationships Officer (evansv@gbgh.on.ca, 705-526-1300 ext. 5344)



Ron Chalmers & Gord Fraser believe strongly that a well-equipped, local hospital is of prime importance, and they are strong supporters of their local Georgian Bay General. Gord spent many years as a member of other hospital auxiliaries and foundations, and they learned early on that hospitals rely on donations for virtually everything inside the building – from night tables to MRI machines. Gord also has Type 1 Diabetes, making their appreciation for quality health care even greater.

Although they have had wills in place for many years, they recently updated their estate plans, leaving the largest gift to the Georgian Bay General Hospital Foundation because of its universal benefit to the entire community.

“I cannot tell you the joy that it brought Gord and myself as we officially signed our ‘Last Will & Testament’ documents,” shares Ron. “We are honoured to be able to give back from our lives well lived, and have a significant impact on the future of Georgian Bay General Hospital.”

Together for 53 years, Ron & Gord developed, operated and sold a successful Petroleum Distribution and HVAC business.  In 2006, they retired to Victoria Harbour, their own ‘little piece of Heaven on Earth’, as Ron calls it.

Cornerstone Partners logoRon & Gord are passionate philanthropists, with a love for travel, community and giving back. In 2016, they learned about the GBGH Foundation’s Cornerstone Partners program from their neighbours and joined immediately. They felt that it was important to support the Foundation annually, while also planning for the future. Ron & Gord have been generous donors to the GBGH Foundation over the past six years, having a significant impact on the most critical equipment and technology priorities at Georgian Bay General Hospital.

“We have come to realize that our local hospital is so important,” says Ron. “Most of us are born in a hospital, and even if you never go there for the rest of your life, you’ll probably spend some time there at the end before you go.  And, GBGH is one of the finest mid-sized hospitals in the province.”

The GBGH Foundation is honoured to celebrate Ron & Gord’s generosity today and in the future.  Ron & Gord have found a trusted partner in the GBGH Foundation, commenting that the people were easy to talk to and made them feel comfortable discussing their planned giving intentions. As they look to the future, they are confident that their legacy will ensure a well-equipped local hospital for their home community for generations.

If you would like to learn more about leaving a legacy at Georgian Bay General Hospital, please visit the Legacy Giving page, or contact Nicole Kraftscik, Executive Director at the GBGH Foundation.

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Jeff Holloway, Director

Jeff works at RBC Dominion Securities in Midland and joined RBC Wealth Management in 2014. In his current role, Jeff provides wealth management solutions to business owners, executives, professionals, and retirees.

Prior to working at RBC, Jeff was a partner at a leadership consulting firm and was a vice president at a Fortune 500 consulting company. After qualifying as a Chartered Accountant (CPA, CA) while working for a multinational audit, tax, and consulting firm, he was the Controller at the National Hockey League Players’ Association.

Jeff was born in Kitchener-Waterloo and spent most of his childhood living in Owen Sound.  He moved to the Midland area full-time in 2019. He graduated from the University of Waterloo with an Honors degree in Mathematics (Computer Science). Jeff also holds the Certified Financial Planner (CFP) designation and the Chartered Investment Manager (CIM) designation.

Jeff is very supportive of many worthwhile causes in our local community. Currently, he is the Treasurer for the Quest Art School and Gallery in Midland.